Old El Paso
In collaboration with the 3X3U National Championship and ESPN, we brought Old EL Paso to the center stage of the Tournament. Going beyond the original ask of a floor graphic we created the #OEPMVP.
Art Direction • Logo Creation • Social Design • Photography
Creative works were done while Nick was employed at McCann Worldgroup - All images and stills from this project are the copyright of Old El Paso and General Mills